Lutrahub App Illustrations
Lutrahub App Illustrations
Lutrahub is an all-in-one business management tool for restaurants in China. With Lutrahub, you can easily track sales data, and get valuable insights into profit analysis and customer behavior.
Lutrahub is an all-in-one business management tool for restaurants in China. With Lutrahub, you can easily track sales data, and get valuable insights into profit analysis and customer behavior.
Client
Client
CloudKitchens - Lutrahub
CloudKitchens - Lutrahub
Role
Role
Lead Brand Designer
Lead Brand Designer
Services
Services
Brand Design / Motion
Brand Design / Motion
Date
Date
2022-2023
2022-2023
Through extensive user research, we discovered that many restauranteurs felt overwhelmed by overly fancy interfaces of different apps. To address this, we created a simple and intuitive illustration style. The design principle is consistency, trustworthiness, and a bit of fun, so restauranteurs could easily understand each function.
Through extensive user research, we discovered that many restauranteurs felt overwhelmed by overly fancy interfaces of different apps. To address this, we created a simple and intuitive illustration style. The design principle is consistency, trustworthiness, and a bit of fun, so restauranteurs could easily understand each function.
App Icons
App Icons
App Illustrations
App Illustrations
Mascot Banner - some tests not used in the final product
Mascot Banner - some tests not used in the final product
